Blog – Admaru

Review of the North American targeting campaign to promote Korean tourism

From June to September 2023, the Korea Tourism Organization carried out a digital campaign targeting North America. This campaign was

Google’s Video Policy Update – Implications for Advertisers

Empowering Advertisers with Admaru’s Unparalleled Video Inventory I. Seizing the Opportunity: Accompanying Content Video (ACV) Recent revisions to Google’s video

Google’s Video Policy Update – Implications for Publishers

What Happened? In November 2023, Google announced major changes to its video ad policies, aiming to better align with industry

What Values Does AMMS Offer to Mobile Apps?

1. What is Prebid and How Does Prebid Help Apps? Prebid, an open-source solution operated by Prebid.org, is a form

Uniqueness of the Korean Programmatic Market

The growth of the programmatic market in Korea, led by Naver and Kakao, has formed a unique ‘Walled Garden’ ecosystem

Major solutions for the Cookie-less era and their impact on Header Bidding

Major solutions for the Cookie-less era and their impact on Header Bidding 1. Major solutions for the Cookie-less era and

Admaru Blog

Latest Insights Curated By Admaru

Review of the North American targeting campaign to promote Korean tourism

Google’s Video Policy Update – Implications for Advertisers

Google’s Video Policy Update – Implications for Publishers

What Values Does AMMS Offer to Mobile Apps?

Uniqueness of the Korean Programmatic Market